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Paul Kim is a designer and art director based in Brooklyn. He is currently at Pagaya Technologies.    







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Experience
Art Director    Pagaya
(’22—Current)
Senior Designer    Check HQ
(’21— ‘22)
Senior Designer    Ring
(’19— ‘21)
Art Director    Hush
(’17—’19)
Senior Brand Designer    Sephora
(’17—’17)
Designer    Freelance
(’16—’17)
Designer    Nike
(’14—’16)
BFA Fashion Design    Parsons School of Design
(’10—’14)

Branding Refresh
Ring

Role — Design, Art Direction
Category — Branding
Being part of the content and marketing team at Amazon, I worked with copywriters, strategists, artists and vendors to create brand and marketing campaigns for Ring. The experiences we created are presented across different screens, formats, platforms, and medias.



 





















Branding Refresh
Pagaya

Role — Design, Art Direction
Category — Branding
Championed a comprehensive brand refresh, crafting and implementing a compelling corporate purpose and narrative that resonated with stakeholders, aligning the organization towards a unified vision of innovation and customer-centric excellence.
Due to the nature of the content, a full case study can be presented in person. 





 
Wholesale Brand and Website Refresh






To view the full case study in a live format, please reach out!

Ring Magazine
Ring

Role — Design, Art Direction
Category — Editorial
The innaugural launch of the Ring magazine was focused on the notion of community building and safety. Real-life stories of neighbors coming together were celebrated. In addition these stories showcased hour our products help neighbors in their daily lives.