Identity Design
Bad Habit
Role — Branding, Identity Design
Category — Branding
Bad Habit
Role — Branding, Identity Design
Category — Branding
Bad Habit is the makeup you crave. Hush’s flagship brand - Bad Habit is about feeding your color addiction. It is about the fueling the makeup addiction in everyone.
My team identified the target market, understood their lifestyle and developed a portfolio of products for the consumer’s needs. My responsibility was to create the entire brand identity and brand guidelines for Bad Habit.
My team identified the target market, understood their lifestyle and developed a portfolio of products for the consumer’s needs. My responsibility was to create the entire brand identity and brand guidelines for Bad Habit.
