Holiday Awareness / Turkey Five
Ring
Role — Art Direction, Design
Illustrator — Maggie Chiang
Motion Graphics — Jon Sudarkusa
Category — Content Creation, Campaign, Branding
Ring
Role — Art Direction, Design
Illustrator — Maggie Chiang
Motion Graphics — Jon Sudarkusa
Category — Content Creation, Campaign, Branding
Holiday awareness / Turkey Five are two Amazon created holidays. HA is for acquistion and T5 are the five days from Thanksgiving to Cyber Monday. I was tasked with creating a catalogue of designs across each holiday. Tasks include art directing our Illustration vendor and motion graphics team to create delightful visuals that lived across digital, web and print.
![](https://freight.cargo.site/t/original/i/35bd3287b86efbdc45e23e6707e3b8cb9a264af3506ab441c013a03e7e4c2549/ezgif.com-video-to-gif.gif)
![](https://freight.cargo.site/t/original/i/b1a255e53b06454e3f12a9b7b9116bb1e82766135f8174746e766315cda3f222/Package-Protection_loop.gif)
![](https://freight.cargo.site/t/original/i/1c360cbc6477da857eca4cf4be108320ff766509ce15e58538eff0f565eac6d3/RVD.gif)
![](https://freight.cargo.site/t/original/i/bbd9b5cc285778f677af551d1e84c84496eccd942614cec5ec1be888f85f05c1/RVD-2.gif)
![](https://freight.cargo.site/t/original/i/97984206b8726950b1106750e26ed0f4743846fac64245ac82a16be86ce7ae46/Family_loop.gif)
![](https://freight.cargo.site/t/original/i/ad2e9f33bafd79bd1782445ffbff24fb028b1fae47abd39ad872802f8e0b6109/Travel_loop.gif)
![](https://freight.cargo.site/t/original/i/343532959eb359464c6cc849811ada176333d0c645a2dde30079ce1969de9255/Alarm.gif)
![](https://freight.cargo.site/t/original/i/fd6d8e575512a041a480cd7171995890da6477ca95f9bfa3cda391a93fc4d5fe/Alarm-2.gif)